Why Independent Music!
Do you really like today's music?
Music has always been one of those elements
of life that can change your mood. It can uplift,
it can make you somber. It can give you a bounce
in your step! It can almost make us dance! Music
is one of the greatest external mood changers in our lives!
But, a number of us have noticed over the years that music has
lost some of it's attraction. The music has become stale, and
the viable pool of talent has been watered down.
When the topic comes up in conversations in regards to music, many think it
has become boring.
What has happened to today's music?
The answer takes us back 25 years, when investors in music and musicians were
changing. More corporations and bankers became involved in the industry. These folks,
understandably, want as quick a return on their investment as possible. So, in pursuit of
maximizing their investment they stayed more to the "tried and true" ways in the music
business. They researched what sort of music in what genre sold more music? And they
invested in that direction consistently. And, I know you will agree with me when I say
that I can't blame them for wanting the maximum return on their investment. However,
new bands with new sounds have suffered as a result, and have been overlooked.
But, what if you want to listen to something fresh and new? Where do you go?
Then, may I suggest the award winning "On The Horizon" radio show! We are now in our
9th year of bringing you the highest quality of great new Independent music, fun, and
entertainment! Our multi-genre format will keep you excited about what is coming from the
music of tomorrow!